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Considering average monthly visits and page views is essential when examining niche websites for recruitment because these metrics provide valuable insights into the website's reach and engagement levels. High traffic and page views indicate that the site has an active audience, which is crucial for effective recruitment efforts. By analyzing these statistics, recruiters can gauge how many potential candidates they might reach through their ads, ensuring that their recruitment strategy targets a large enough pool of qualified individuals. A website with a substantial number of visits likely attracts talent that aligns with specific recruitment needs, making it a more viable platform for advertising job opportunities.

In contrast, focusing solely on traffic statistics without considering their implications or neglecting other important factors may result in ineffective recruitment strategies.